RTV141 - Introduction to Media Writing

Outline information
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Last revision date 2017-11-21 08:51:41.227
Last review date 2017-11-21 08:52:13.376

Subject Title
Introduction to Media Writing

Subject Description
This subject is the first in a series of three writing courses designed for students in the TV  and Radio Broadcasting programs. Beginning with an overall look at what constitutes effective writing directed at a particular audience, the focus will be on different styles and formats for specific media, creative preparation, aural and visual writing, basic research methods and tools, and story structure. These elements will be applied to scripting for a variety of content. Students will learn the importance and relevance of the script as a production tool -- from idea to screen.

Credit Status
Broadcasting - Television Diploma Program
Broadcasting - Radio Diploma Program

Learning Outcomes
Upon successful completion of this subject the student will be able to:

1. Apply industry-accepted script formats to original content for a variety of broadcast and online productions.

2. Create storyboards, using both freehand method and employing storyboarding software.

3. Access, retrieve, compile and edit research information from a variety of sources.

4. Identify the elements of broadcast style, for both visual and aural media, and apply these elements to a variety of written work.

5. Interpret the desires of a client and translate those needs into a focused media script.

Essential Employability Skills
Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfils the purpose and meets the needs of the audience.

Respond to written, spoken, or visual messages in a manner that ensures effective communication.

Apply a systematic approach to solve problems.

Use a variety of thinking skills to anticipate and solve problems.

Locate, select, organize, and document information using appropriate technology and information systems.

Analyze, evaluate, and apply relevant information from a variety of sources.

Show respect for diverse opinions, values, belief systems, and contributions of others.

Interact with others in groups or teams in ways that contribute to effective working relationships and the achievement of goals.

Manage the use of time and other resources to complete projects.

Take responsibility for one's own actions, decisions, and consequences.

Cheating and Plagiarism
Each student should be aware of the College's policy regarding Cheating and Plagiarism. Seneca's Academic Policy will be strictly enforced.

To support academic honesty at Seneca College, all work submitted by students may be reviewed for authenticity and originality, utilizing software tools and third party services. Please visit the Academic Honesty site on http://library.senecacollege.ca for further information regarding cheating and plagiarism policies and procedures.

All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at student.conduct@senecacollege.ca.

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Disabilities Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.