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Seneca advertising webcast series launches

Last Wednesday, the School of Media and Marketing launched the first in a series of webcasts called AdTLC —Thinking, Learning and Connecting, a new initiative devoted to connecting students with professionals in the Toronto advertising industry.

The first episode featured a conversation between Creative Advertising Professor and Co-ordinator, Anthony Kalamut and one of Canada’s top creative teams: Leo Burnett’s Steve Persico, a Seneca alum, and Anthony Chelcanathan.

Students and faculty from the Broadcast - Television program produced, filmed and broadcast the episode.

Episode two of AdTLC will see Anthony speak with Jon Finkelstein, Interactive Creative Director at Grip Limited in Toronto, on Wednesday, April 3 at 6:30 p.m. For more information, or to watch live, visit the AdTLC website.

You can also join in the conversation on Twitter by following @SenecaCr8tive #AdTLC.

Photos courtesy of Professor Glenn Heschka, School of Media and Marketing.