Skip to main content
Global Hospitality Business Development

Global Hospitality Business Development

(Optional Co-op)

Program Code:GBD
Campus:Markham
Duration:2 Semesters (8 Months)
Offered:Summer
Fall
Winter
Credential Awarded:Ontario College Graduate Certificate

Program Description

Go Places

Discover a world of opportunity in the multibillion-dollar business of hospitality and tourism. This sector is constantly innovating and growing. As a result, there is a greater need for hospitality and tourism professionals with business management skills Seneca's Global Hospitality Business Development program will position you to be a sought-after professional in one of the most service-driven industries in the world. You'll learn key business development practices and be able to identify the opportunities and challenges of conducting business in today's technology-based markets. Whether in traditional high demand areas or emerging markets, gain the knowledge and skills to succeed in a culturally diverse global environment – allowing you to work anywhere in the world.

What You'll Learn

Throughout the program you'll learn from industry leaders and educators while utilizing state-of-the-art labs and business case studies to enhance your expertise.

The program will focus on developing your skills in the following areas with a firm grounding in hospitality and tourism management:

  • Service Leadership
  • Analytics
  • Project Management
  • Sales and Relationship Management
  • Proposal Writing
  • Interpersonal Skills
  • Marketing Techniques

Field Placement

Fieldwork is an integral element of your program, providing a way to integrate classroom learning in real business situations – honing your skills and helping you build a network of contacts ahead of graduation. You'll benefit from 150 hours in a professional setting. This component is critical to your success and a requirement to graduate.

Admission Requirements

Program Eligibility:

  • Ontario university/college degree or college diploma, or equivalent
  • English proficiency at the postsecondary level

International Students: apply online using Seneca's International Web Application

Fees

Loading Tuition Costs

Your Career

As a program graduate, you'll be equipped with the tools and techniques to find work in a wide range of hospitality, travel and tourism related roles including: Corporate Hospitality Associate, Corporate Travel Buyer, Hospitality/ Tourism Business Development Manger, Hotel / Tourism Account Manager, Project Manager – Planning, Tourism Destination Manager, Experience Manger, Hospitality or Tourism Relationship Manager, Hospitality /Tourism /Travel Sales Coordinator, and Marketing Assistant Manager among others.

Take your newly developed skills and knowledge back home to broaden your employment prospects or you may be able to extend the duration of your Canadian experience by obtaining a 1-3 year post-graduate work permit.

Co-operative Education Option

During your first semester you can apply for admission to the co-op option, which assists you in securing a paid work-term at the end of semester two. The co-op work term begins after completion of Semester 2. Please note you'll share in the responsibility of securing an employment opportunity, and must meet co-op entrance requirements in order to be considered.

Transfer Credit/Pathways

The Degree and Credit Transfer Office provides a number of services for students continuing their education at Seneca, and for graduating students considering degree transfer options.

Through transfer agreements and institution partnerships, graduates of this Seneca College program may be eligible for credit at various post-secondary institutions. Please refer to the Degree Transfer Guide for more information.

Transfer Credit may be granted for courses deemed equivalent to courses at Seneca that have been completed at recognized postsecondary institutions. Additional information is available online.

Important Academic Dates

Please take a few moments to view Important Academic Dates for your relevant term.

Courses

Please select the curriculum from the Academic Year in which you started (or will be starting) your studies. An Academic Year begins in September and ends in August of the following year.

2016/2017 Academic Year

Semester 1
GBD110 Services Marketing
GBD120 Service Leadership Strategy
GBD130 Global Business Communications, Ethics and CSR
GBD160 Integrated Project/Fieldwork I
MGM721 Seminar in Decision Theory
MKM915 Digital Marketing
OPR725 Project Management
 
Semester 2
GBD200 Strategic Relationship Management
GBD205 Data Analytics and Finance
GBD210 Global Sales Management Strategies
GBD220 Global Procurement Management
GBD230 Global Corporate Travel Management
GBD250 Integrated Project/Fieldwork II
CPP100 Co-op Professional Theory (co-op option only)
 
Co-op Work Term
CPP200 Co-op Professional Practice (co-op option only)
CWT100 Co-op Work-Term (co-op option only)

2015/2016 Academic Year

Fall 2015

Semester 1
GBD110 Services Marketing
GBD120 Service Leadership Strategy
GBD130 Global Business Communications, Ethics and CSR
GBD160 Integrated Project/Fieldwork I
MGM721 Seminar in Decision Theory
PMP200 Project Management Tools and Techniques
SMD101 Social Media Strategies
 
Semester 2
GBD200 Strategic Relationship Management
GBD205 Data Analytics and Finance
GBD210 Global Sales Management Strategies
GBD220 Global Procurement Management
GBD230 Global Corporate Travel Management
GBD250 Integrated Project/Fieldwork II
CPP100 Co-op Professional Theory (co-op option only)
 
Co-op Work Term
CPP200 Co-op Professional Practice (co-op option only)
CWT100 Co-op Work-Term (co-op option only)

Winter & Summer 2016

Semester 1
GBD110 Services Marketing
GBD120 Service Leadership Strategy
GBD130 Global Business Communications, Ethics and CSR
GBD160 Integrated Project/Fieldwork I
MGM721 Seminar in Decision Theory
MKM915 Digital Marketing
OPR725 Project Management
 
Semester 2
GBD200 Strategic Relationship Management
GBD205 Data Analytics and Finance
GBD210 Global Sales Management Strategies
GBD220 Global Procurement Management
GBD230 Global Corporate Travel Management
GBD250 Integrated Project/Fieldwork II
CPP100 Co-op Professional Theory (co-op option only)
 
Co-op Work Term
CPP200 Co-op Professional Practice (co-op option only)
CWT100 Co-op Work-Term (co-op option only)

Contact Us

www.senecacollege.ca/school/tourism
Admissions Advisors:
Domestic Admissions Advisor: Cindy Cyrus
(416) 491-5050 Ext. 22806
Cindy.Cyrus@senecacollege.ca
International Admissions Advisor: Lerna Francisco
(416) 491-5050 Ext. 22758
Lerna.Francisco@senecacollege.ca
Registration & Records Advisor:
  Yuliya Krasko
(416) 491-5050 Ext. 77434
Yuliya.Krasko@senecacollege.ca
Program Contacts:
Student Advisor: Izabela Loranty
(416) 491-5050 Ext. 77547
Izabela.Loranty@senecacollege.ca
Program Coordinator: Athena Hurezeanu
(416) 491-5050 Ext. 26093
Athena.Hurezeanu@senecacollege.ca
Co-op Coordinator: Kim Adshade
(416) 491-5050 Ext. 77622
Kim.Adshade@senecacollege.ca
Program Chair: Angela Zigras
(416) 491-5050 Ext. 77531
Angela.Zigras@senecacollege.ca
Additional Contacts:
  Financial Aid & Awards
Need more information?

Fill out the form below and we will be in touch.

At Seneca College we respect your privacy. We do not share your information with third parties.

* indicates required field.