|
Outline: INB 524
INTERNATIONAL SELLING
Prerequisites
Successful completion of SIB 330 (Effective Selling).
Topic Outline
See "Detailed Subject Outline" at the end of this document.
Modes of Instruction
A variety of instructional modes may be used. These include, but
are not limited to, lectures, independent study, class workshops, teams
and independent assignments or projects and videotaping of individual sales
presentations.
Required Readings:
Students must read the assigned chapters prior to the class as indicated
by the "Detailed Subject Outline" at the end of this document.
Prescribed Texts and Tutorials
INTERNATIONAL BUSINESS COMMUNICATION (Second Edition); Chaney,
L., & Martin, J. Prentice Hall, Scarborough, Ont.(1995).
SELLING TODAY BUILDING QUALITY PARTNERSHIPS; Manning, G., Reece,
B., & MacKenzie, H. (1998). Prentice-Hall, Scarborough, Ont.
OTHER INSTRUCTIONAL/LEARNING MATERIALS:
Internet: Students will be
expected to use the Internet to access research information relevant to
the subject content. Web site information will be given in class.
Promotion Policy
Minimum passing grade: "D".
Modes of Evaluation
Sales Manual - 2 Reports
Term 20%
International Video Sales Call Presentation
Once 20%
International Sales Interview - Report and Presentation
Once 20%
Country Profile - Report and Presentation
Once 20%
Final Exam
Once 20%
-
Attendance is an important component to successfully complete this subject.
Attendance
may be taken at all classes, upon the discretion of your professor.
It is not realistic to expect that you will successfully complete this
subject with less than 90% attendance.
-
Students are expected to actively participate in class discussions and
read assigned material before attending class.
-
All assignments/reports are due at the beginning of the class, on specific
dates, as indicated on the "Detailed Subject Outline". Reports that
are not handed in at the official class start time, will be considered
late and penalized accordingly at a deduction of 20% per day.
-
A student who is absent from class, with or without notice, when a quiz,
test, assignment, report, workshop or any other vehicle of evaluation is
due, as indicated on the "Detailed Subject Outline", will receive a zero
mark.
-
All work will be evaluated for its communication ability. Sloppiness,
spelling, and grammar errors weaken written work; all contribute to a lower
grade. Use of acceptable English is essential in all oral and written
assignments.
-
All written assignments/reports must be word processed, double spaced,
in business report style, with headings and sub-headings, etc. It
is your responsibility to keep a back-up copy.
Professor(s)
Tim Richardson, Room 4157, Extension 6064
Ken Fisher, Room 4343-G, Extension 6549
Approved by: ________________________________________
Jennifer Singh, Acting Chair
School of International Business
WINTER 2001
DETAILED SUBJECT OUTLINE
| WEEK |
WEEK OF: |
TOPIC
|
STUDENT RESPONSIBILITIES AND
DUE DATES: |
| 1 |
Jan. 8 |
Orientation
Review of the Interactive Selling Process |
. |
| 2 |
Jan. 15 |
International Selling
International Research |
. |
| 3 |
Jan. 22 |
Intercultural communication
Chapter 1 |
Due: "Product Briefing Sheet" |
| 4 |
Jan. 29 |
Cultural Value
Chapter 3 |
Country Profile - Report and Presentations (20%) |
| 5 |
Feb. 5 |
Language
Chapter 5 |
Country Profile - Report and Presentations (20%)
Due: Sales Report #1 - Step 1, 2 &3 (10%) |
| 6 |
Feb. 12 |
Oral & nonverbal Communication
Chapter 6 |
Due: Sales Visit Contact Country Profile - Report and Presentations
(20%) |
| 7 |
Feb. 19 |
Written Communication
Chapter 7 |
Country Profile - Report and Presentations (20%) |
| . |
Feb. 26 |
STUDY WEEK |
. |
| 8 |
Mar. 5 |
Global Etiquette |
Interview Assignment - Report and Presentation (20%)
Due: Sales Report #2 - Step 4,5,6&7 (10%) |
| 9 |
Mar. 12 |
Business and Social Customs
Chapter 9 |
Interview Assignment - Report and Presentation (20%) |
| 10 |
Mar. 19 |
Intercultural Negotiation Process
Chapter 10 |
Interview Assignment - Report and Presentation (20%) |
| 11 |
Mar. 26 |
Intercultural Negotiation Strategies
Chapter 11 |
Interview Assignment - Report and Presentation (20%) |
| 12 |
April 2 |
Video Sales Call Presentation (20%) |
Individual Appointments with professor. Schedule will
be arranged in class. |
| 13 |
April 9 |
Video Sales Call Presentation (20%) |
Individual Appointments with professor. |
| 14 |
April 16 |
EXAM WEEK |
FINAL EXAM |
Last Updated: Winter 2001
|