With this eight-month graduate certificate program, you will discover a world of opportunity in this multibillion-dollar hospitality industry that is fuelled by the delivery of outstanding service. Learn all you need to know about the business of hospitality and tourism, gain an understanding of key business practices in operations management, revenue management and marketing techniques.
The program will focus on developing your core skills in service design, delivery and experience. You will learn to link service design directly to the consistent delivery of business processes and systems used by organizations across the globe.
Throughout the program you will learn from industry leaders and educators while using state-of-the-art labs, business case studies and field work projects to enhance your expertise.
As a graduate, you will have the opportunity to pursue an MBA degree in one of the leading Hotel and Tourism Management schools in the world – IMI International Management Institute, Switzerland.
As an aspiring industry professional, you will study and work in a Seneca branded uniform helping you feel job-ready from the start. You must purchase the uniform at an additional cost.
Fieldwork is an integral element of your program, providing a way to integrate classroom learning with real business situations. You’ll benefit from 150 hours in a professional setting. This component is critical to your success and is a requirement to graduate.
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment. The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.
As a student of this program, you have the opportunity to earn a Global Hospitality Business Development MBA degree in one of the leading Hotel and Tourism Management schools in the world – IMI International Management Institute Switzerland in Luzern.
Once you have completed the Global Hospitality Business Development program at Seneca, you can apply to IMI for one-term (11-week) to complete the MBA program and further progress within your management career in the industry.
As a graduate of this program, you may pursue future career options, such as:
Throughout this program you will develop the following skills: