This eight-month graduate certificate program is designed to provide you with leadership skills to support the global hospitality service economy. You will be able to respond to the shift in global economic and business management practices from product to service. An emphasis is placed on recognizing new opportunities and developing new service categories and market segments while supporting the implementation of organizational change.
This program will develop your skills in leadership and innovative service models, digital management, predictive analytics and measurements, as well as live-data service with an intimate view of customer knowledge for the hospitality industry.
Fieldwork is an integral element of your program that provides you with an opportunity to provide a real client a business recommendation for their business in the hospitality industry. You will benefit from 150 hours in a professional setting. This component is critical to your success and a requirement to graduate.
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment. The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.
As a graduate of this program, you may pursue future career options, such as:
Assistant manager – operations
Assistant manager – hotel, banquet manager
Catering sales manager
Conference services manager
Travel and tourism manager
Sales and marketing manager
You will also be able to take on projects to enhance experience, customer retention and loyalty in the hospitality and tourism industry.
Throughout this program you will develop the following skills:
Service design, delivery and experience
Competitive global systems