LSP700 - Applied Research Methodology

Outline info
Semester
School
Last revision date 2017-05-29 00:30:02.969
Last review date 2017-07-17 00:15:25.978


Subject Title
Applied Research Methodology

Subject Description
In this course, learners develop their research skills through learning to conduct electronic and non-electronic searches. Learners practice summarizing, paraphrasing, analyzing and synthesizing information. Intellectual property issues are covered. The main focus of this course is to develop a thesis proposal on an issue related to their area of specialization in preparation for Applied Research Project. Accepted thesis proposals are implemented in Applied Research Project.

Credit Status
One General Education credit towards a degree program.

Learning Outcomes
Upon successful completion of this subject the student will be able to:

1. Complete an electronic information search using a standard search engine.
2. Apply research techniques to locate information current to business issues from newspapers, magazines and other print media.
3. Demonstrate knowledge of research techniques through the collection, summarization and synthesis of information from electronic and non-electronic sources.
4. Produce a research paper using standard format
5. Demonstrate, through the creation of an outline, understanding of the elements of a formal report
6. Produce a research thesis proposal using standard format
7. Demonstrate computer skills through the completion of facilitated lab exercises.

Essential Employability Skills
Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfils the purpose and meets the needs of the audience.

Respond to written, spoken, or visual messages in a manner that ensures effective communication.

Apply a systematic approach to solve problems.

Use a variety of thinking skills to anticipate and solve problems.

Locate, select, organize, and document information using appropriate technology and information systems.

Analyze, evaluate, and apply relevant information from a variety of sources.

Show respect for diverse opinions, values, belief systems, and contributions of others.

Interact with others in groups or teams in ways that contribute to effective working relationships and the achievement of goals.

Manage the use of time and other resources to complete projects.

Take responsibility for one's own actions, decisions, and consequences.

Cheating and Plagiarism
Each student should be aware of the College's policy regarding Cheating and Plagiarism. Seneca's Academic Policy will be strictly enforced.

To support academic honesty at Seneca College, all work submitted by students may be reviewed for authenticity and originality, utilizing software tools and third party services. Please visit the Academic Honesty site on http://library.senecacollege.ca for further information regarding cheating and plagiarism policies and procedures.

Discrimination/Harassment
All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at student.conduct@senecacollege.ca.

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Disabilities Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.

Prerequisite(s)
ENG106 - Writing Strategies or equivalent.

Topic Outline

 Week  Topic
1 Introduction to Research: Key Terms and Concepts
2 Qualitative and Quantitative Research Methods
3 Research Topic – Research Question
4 Literature Review – Literature Search, Referencing and Citation
Proposal Plan Due
5 Test 1 (Basics of Research Methods)
6 Research Tools and Techniques
7 Writing a Formal Research Proposal
8 Ethics and Ethical Consent Form
Test 2 (Literature Review & Methodology)
9 Analysis of Data – Using SPSS
10 Proposal Writing
11 Proposal Completion and Submission
12 Test 3 (Data Analysis)
13 Presentation of Research Proposal
14 Final Exam Week
This schedule is subject to change.

Mode of Instruction
A variety of appropriate teaching modes and techniques will be utilized such as the following: lecture, question and answer, tutorials, classroom discussion, group work, individual and/or group presentation, computer-aided instruction, consultation, etc.

Prescribed Texts
Title:      Business Research Methods, International Edition (with Qualtrics Printed Access card)
Edition:    9e
Author:  William G. Zikmund; Barry J. Babin; Jon C. Carr; Mitch Griffin. N.p. Australia, 2012
Publisher: Cengage Learning
eBook with SPSS - ISBN-13: 9781337491778
eBook without SPSS - ISBN - 13: 9781285202068

Reference Material
All students are required to use the following Research Guide for their assignments:

Guide to Research and Citation, MLA Style.  Seneca Libraries, Latest Version.  Toronto: Seneca College.

Required Supplies
none

Promotion Policy

Grading Policy
A+ 90%  to  100%
A 80%  to  89%
B+ 75%  to  79%
B 70%  to  74%
C+ 65%  to  69%
C 60%  to  64%
D+ 55%  to  59%
D 50%  to  54%
F 0%    to  49% (Not a Pass)
OR
EXC Excellent
SAT Satisfactory
UNSAT Unsatisfactory

For further information, see a copy of the Academic Policy, available online (http://www.senecacollege.ca/academic-policy) or at Seneca's Registrar's Offices.


Modes of Evaluation

Proposal Plan  5% (Week 4)
• Test 1 (Basics of Research Methods) 10% (Week 5)
• Test 2 (Literature Review & Methodology) 15% (Week 9)
• Test 3 (Data Analysis) 15% (Week 13)
• Thesis/Project Proposal 55% (Week 11)
 (Week 13) 
* Please see instructor's addendum for further details.

Evaluation of Work

Evaluation is based on mastery of the subject and correct language usage at a 4th year undergraduate level. Students are expected to learn professional standards of performance in the subject areas, and tests and assignments will be graded on that basis. In recognition of the significance of exceptional communication skills in the workplace, marks are deducted for language errors on all tests and exams. 

Policy on Missed Tests/Presentations and Late Assignments

Dates for tests, quizzes, exams, presentations etc. have been pre-arranged and are non-negotiable. Unless a valid medical note or authenticated letter attesting to a valid reason for an absence is provided, a grade of zero will be assigned on any missed evaluation.
 
Assignments are due at the beginning of class on the specified date. Late submission of assignments will be subject to a penalty of ten percent (10%) per day and will not be accepted beyond TWO (2) business days after the assignment due date—late assignments will not be accepted, under any circumstance, once the graded assignments have been returned to the class. It is the responsibility of the student to ensure that a copy of all assignments is kept.
 
In the case of acceptable extenuating circumstance, your professor may grant an extension to a due date but such extension requests must be discussed prior to the assignment due date.
 
English Competency
 
The ability to communicate effectively is essential for success in business. Therefore, you must demonstrate English competency in this subject in both oral and written work. Strive to be clear and concise. Ensure your written work is consistent with the rules of English grammar, especially in sentence structure, spelling, and punctuation. Always spell-check, edit, and proofread your work.

Language Across the Curriculum Rubric  

 Clear    Confusing  
 Good Detail    Lacks Detail  
 Easy to Follow    Difficult to Follow  
 Answers Question    Evades Question  

Seneca College Library Resources
 
Be sure to begin all your research, assignment support and career preparation at the Seneca College libraries website http://library.senecacollege.ca where you will find information about our services and collections including, print and e-books, databases that will lead you to thousands of articles in magazines, newspapers, journals, encyclopedias, carefully selected websites, how-to tutorials, streamed videos and much more.

Accounting & Financial Services Subject Guide
 
Go to http://seneca.libguides.com/content.php?pid=51134&hs=a for an online customized guide for accounting and financial services students that meets specific program needs – you will find library resources, websites, industry associations and organizations, a business glossary, career sites for accounting and financial services students and more.

Citation
 
For rules on citing your sources, consult Seneca Libraries' online MLA Citation Guide at http://seneca.libguides.com/mla, or purchase a print copy of the Guide to Research & Citation: MLA Style in the Seneca Bookstore.
 
Ensure that you do not commit plagiarism. Information on academic honesty, including the Academic Honesty and Plagiarism tutorial is available through the library at: http://seneca.libguides.com/academichonesty.
   
   
   
   
   
   


Please retain this course outline document for future educational and/or employment use.

Program Coordinator
Cynthia Duncan

Approved by: Academic Program Manager - Business Studies Danielle Mercier