Overview

Enhance your digital product, user experience or content design knowledge with two courses in user experience (UX) writing – UX Writing Fundamentals and UX Writing in Practice. Enrol in one or both courses to earn a microcredential and explore the world of digital product design.

In these courses, you'll learn how to enhance and improve digital product experiences through words. Clear, concise and useful copy supports and shapes the user experience and helps users achieve their goals.

This microcredential is for those who have an interest in or are working in digital product design. Knowledge of user experience design, writing (marketing, branding or technical) or content strategy/design is helpful but not necessary for completion of the microcredential.

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Due to COVID-19, all Part-time Studies courses are being offered online until further notice, in one of the following two formats: online virtual classroom and online self-directed. Click Availability below to see current offerings.

Curriculum

UXX101
UX Writing Fundamentals
Availability
 

User Experience (UX) Writers help enhance and improve digital product experiences through words. This microcredential outlines the fundamentals of writing for user experiences by addressing the role and responsibilities of the UX writer within product design. It covers the processes and practices that enable UX writers to craft an engaging experience through words.

Upon successful completion of this microcredential, students are equipped to craft clear, concise and useful microcopy - identifying user interface patterns, applying best practices and using appropriate tone and voice.

Topics Covered:

  • UX Writing, Design and Usability Overview
  • Understanding Your Audience
  • Voice and Tone
  • UX Writing Best Practices
  • Microcopy: Actions
  • Microcopy: Messages and States
  • Microcopy: Instructions, explanations and descriptions
  • Microcopy: Titles, labels and forms

For more information, please contact Joanna Crabtree (Joanna.Crabtree@senecacollege.ca).




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UXX102
UX Writing in Practice
Availability
 

In this microcredential, you'll develop your User Experience (UX) writing toolkit and demonstrate the role each piece plays in writing accessible, accurate, inclusive and compelling content across a complex product experience. You will explore how a UX writer works within standards, incorporates user insights into their process, meets requirements and presents their work.

Upon successful completion of this microcredential, you will be equipped to craft and present clear, inclusive and compelling copy for a digital product flow - adhering to guidelines, utilizing user insights, and meeting business and user goals.

Topics covered:

  • Style guides
  • Auditing & editing
  • Internationalization (i18n)/Localization (i10n)
  • Accessibility (a11y)
  • Writing for user flows
  • Testing and measurement
  • UX writing deliverables
  • Portfolio

UXX102 will be offered on Tuesdays starting on September 14 to November 2, from 6 p.m. to 9 p.m. Fall registration opens July 5, 2021.




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Program Highlights

  • earn a microcredential for each course completed - enrol in one or both
  • build a portfolio of UX writing pieces

Microcredentials

A microcredential is a short course designed to help you upskill, reskill and boost new skills development. Seneca's career- and profession-based microcredentials provide focused learning that add value to your existing education and enhance your employability. You will learn in-demand skills and knowledge and benefit from flexible options including different delivery modes, durations and start times.

Explore microcredentials

Program Contacts

Joanna Crabtree
Director, Centre for Graduate & Professional Studies
Joanna.Crabtree@senecacollege.ca
416-491-5050 ext.26825