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Fashion Business Management

Fashion Business Management

Program Code:FBM
Campus:Newnham
Duration:6 Semesters (3 Years)
Offered:Fall
Credential Awarded:Ontario College Advanced Diploma

Program Description

Seneca's Fashion Business Management program prepares you for the increasingly competitive, global and innovative fashion and retail industries. You'll gain a strong foundation in business and fashion studies in the first four semesters, and then you'll delve into specialized areas such as fashion product development (including ethical sourcing and the applications of creative software) and marketing communications (including social media and public relations). In the Field Capstone project, you'll apply your marketing and product development skills to help a fashion industry "client" find new ways to do business. Field Placement exposes you to a head office environment and what executives do at this level in the industry.

Admission Requirements

Program Eligibility:

  • Ontario Secondary School Diploma (OSSD) or equivalent with:
    • Grade 12 English: ENG4(C) or ENG4(U)
    • Grade 12 Mathematics (C) or (U) or Grade 11 Mathematics (U) or (M)
  • OR Mature Student Status (age 19 or older) with the above prerequisite course(s), their equivalent(s), or appropriate Academic and Career Entrance (ACE) Certificate program credits (see Academic Upgrading).

Note:

  • Although not required for admission, business, computer and fashion studies are recommended for your success in the program.
  • Work experience in the field is also beneficial.

Fees

Loading Tuition Costs

Your Career

As a graduate of the Fashion Business Management program, you'll have the technical and transferable skills you need to pursue the widest range of career opportunities in the fashion business industry today. These include product development, buying, merchandise planning and allocation, category management, merchandising for manufacturing, sourcing, importing, logistics, wholesale sales management and marketing communications.

Affiliations/Associations

  • Apparel Affinity Group
  • Costume Society of Ontario
  • Fashion Group International
  • Retail Council of Canada
  • Textile Society of Canada

Transfer Pathways

Through transfer agreements and institution partnerships, graduates of this Seneca College program may be eligible for credit at the following post-secondary institution(s):

 

Toronto

University/CollegeDegrees Available
Ryerson University• Bachelor of Commerce, Retail Management

Ontario

University/CollegeDegrees Available
Wilfrid Laurier University• Honours Bachelor of Arts

Important Academic Dates

Please take a few moments to view Important Academic Dates for your relevant term.

Courses

Please select the curriculum from the Academic Year in which you started (or will be starting) your studies. An Academic Year begins in September and ends in August of the following year.

2016/2017 Academic Year

Semester 1
EAC150 College English
FBF100 Business of Fashion
FPF150 Psychology of Fashion
RBC152 Business Communications I
RRM153 Retail Marketing
 
Semester 2
AMA411 Applied Marketing I
FSH200 Evolution of Fashion
RBC261 Business Communications II
RCS255 Exceptional Customer Service
REM200 Retail Mathematics
plus: General Education Course
 
Semester 3
FTX300 Textile Fundamentals
RFB353 Fashion Buying
ROM300 Organizational Management I
RSO354 Retail Store Operations
RVS351 Visual Merchandising and Space Planning
plus: General Education Course
 
Semester 4
FCA454 Design Applications/Introduction
FIN500 Forecasting and Innovation
FPD451 Product Development I
FPL400 Field Placement
FTX400 Textiles for Product Development
RMC300 Fashion Marketing Communications
plus: General Education Course
 
Semester 5
AMA501 Applied Marketing II
FCA554 Design Applications for Product Development
FDM510 Digital Marketing
FLD510 Field Capstone Project
FME551 Merchandise Evaluation
 
Semester 6
FDM601 Digital Marketing II
FLD610 Field Capstone Project
FPD660 Advanced Product Development
FPL600 Field Placement
RIR555 International Fashion Retailing
ROM400 Organizational Management II
SCO600 E-Commerce
 

Field Placements: In order to gain exposure to key functions in the fashion industry, students complete their first Field Placement by the end of semester four. Students will complete their second Field Placement at the end of semester six in order to graduate.

2015/2016 Academic Year

Semester 1
EAC150 College English
FBF100 Business of Fashion
FPF150 Psychology of Fashion
RBC152 Business Communications I
RRM153 Retail Marketing
 
Semester 2
FSH200 Evolution of Fashion
RBC261 Business Communications II
RCS255 Exceptional Customer Service
REM200 Retail Mathematics
RVS351 Visual Merchandising and Space Planning
plus: General Education Course
 
Semester 3
AMA411 Applied Marketing I
FTX300 Textile Fundamentals
RFB353 Fashion Buying
ROM300 Organizational Management I
RSO354 Retail Store Operations
plus: General Education Course
 
Semester 4
FCA454 Design Applications/Introduction
FPD451 Product Development I
FPL400 Field Placement
FTX400 Textiles for Product Development
RMC300 Fashion Marketing Communications
ROM400 Organizational Management II
plus: General Education Course
 
Semester 5
AMA501 Applied Marketing II
FCA554 Design Applications for Product Development
FDM510 Digital Marketing
FIN500 Forecasting and Innovation
FLD510 Field Capstone Project
FME551 Merchandise Evaluation
 
Semester 6
FDM601 Digital Marketing II
FLD610 Field Capstone Project
FPD660 Advanced Product Development
FPL600 Field Placement
RIR555 International Fashion Retailing
RLO565 Global Logistics Management
 

Field Placements: In order to gain exposure to key functions in the fashion industry, students complete their first Field Placement by the end of semester four. Students will complete their second Field Placement at the end of semester six in order to graduate.

2014/2015 Academic Year

Semester 1 Course Name Hrs/Wk
EAC150 College English 3
FBF100 Business of Fashion 3
FPF150 Psychology of Fashion 3
RBC152 Business Communications I 2
RRM153 Retail Marketing 4
 
Semester 2 Course Name Hrs/Wk
FSH200 Evolution of Fashion 3
RBC261 Business Communications II 2
RCS255 Exceptional Customer Service 3
REM253 Retail Mathematics 4
RVS351 Visual Merchandising and Space Planning 3
XXXXXX General Education Option 3
 
Semester 3 Course Name Hrs/Wk
AMA411 Applied Marketing I 4
FTX252 Fabric Fundamentals I 3
RFB353 Fashion Buying 4
ROM300 Organizational Management I 3
RSO354 Retail Store Operations 4
XXXXXX General Education Option 3
 
Semester 4 Course Name Hrs/Wk
FCA454 Design Applications/Introduction 3
FPD451 Product Development I 3
FTX352 Fabric Fundamentals II 4
RMC561 Fashion Marketing Communications 3
ROM400 Organizational Management II 3
FPL400 Field Placement*
XXXXXX General Education Option 3
 
Semester 5 Course Name Hrs/Wk
AMA501 Applied Marketing II 4
FCA554 Design Applications for Product Development 3
FDM510 Digital Marketing 4
FIN500 Forecasting and Innovation 3
FLD510 Field Capstone Project 3
FME551 Merchandise Evaluation 3
 
Semester 6 Course Name Hrs/Wk
FLD610 Field Capstone Project 3
FDM601 Digital Marketing II 2
FPD660 Advanced Product Development 5
RIR555 International Fashion Retailing 4
RLO565 Global Logistics Management 3
FPL600 Field Placement*
 

* Field Placements: In order to gain exposure to key functions in the fashion industry, students complete FPL400 by the end of semester four. Students will complete FPL600 at the end of semester six in order to graduate.

Contact Us

www.senecacollege.ca/fashion
Admissions Advisors:
Domestic Admissions Advisor: Maureen Massicot
(416) 491-5050 Ext. 22014
Maureen.Massicot@senecacollege.ca
International Admissions Advisor: Valentyna Gorodovych
(416) 491-5050 Ext. 22432
Valentyna.Gorodovych@senecacollege.ca
Registration & Records Advisor:
  Eric Kiely
(416) 491-5050 Ext. 22465
Eric.Kiely@senecacollege.ca
Program Contacts:
Program Coordinator: Judy Cameron
(416) 491-5050 Ext. 22172
Judy.Cameron@senecacollege.ca
Program Chair: Gitte Hansen
(416) 491-5050 Ext. 22160
Gitte.Hansen@senecacollege.ca
Additional Contacts:
  Financial Aid & Awards
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Video

Seneca's Fashion Business

Seneca graduate Jennie talks about her program and working in Seneca's on-campus fashion boutique. Video

 

Seneca's Fashion Resource Centre

Seneca's Fashion Resource Centre is a collection of more than 10,000 garments and fashion accessories dating from the mid-1800s to present day. Everything in the collection, from the Victorian corsets to the designer originals, is used as teaching aids for student in Seneca's fashion programs. Video


Images

Fashion Business Management

Highlights from Fashion Business Management on flckr