School of Marketing

William Seidner

William Seidner

Marketing Analytics, Experiential Marketing

William Seidner is a Professor at Seneca Polytechnic, where he teaches CRM, sales, digital marketing and entrepreneurship. He is also a sales and marketing professional as well as a technology business owner with a passion for teaching. Mr. Seidner is experienced in leading change through technology and automation. Through various projects in automation, he has helped clients save upwards of $100 million dollars through digital transformation initiatives involving data driven investments and strategic partnerships in healthcare and manufacturing.

Mr. Seidner is experienced in growing both domestic and foreign business presence in Canada and abroad. This experience has shaped his teaching methods where he enjoys partnering with industry leaders to bring the freshest perspectives to his classes. Mr. Seidner is a firm believer in the social mobility that higher education provides. He holds an MBA from Macquarie University (Australia).