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Overview

This 7 course Certificate is focused on developing the skills required to design for print and web using industry standard software applications and best practices. It is intended for a wide audience including mature students seeking new or upgraded expertise, and graduates looking to add to their existing skill set.

Students are introduced to design fundamentals, the desktop publishing process and production flow, and web design and creation through practical, hands-on projects. Successful graduates will have a solid foundation using Adobe Photoshop, InDesign, Illustrator and Dreamweaver, and HTML, CSS, responsive web design and hierarchy, and will have created an online portfolio to showcase their skills.

Career Opportunities

Graduates of the program can expect to find employment as Graphic & Web Designers, Web Developers and Creative Directors working with large corporations, advertising agencies, print and publishing companies, or as freelance Digital Designers.


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Curriculum

DGD100
Digital Graphic Fundamentals
Availability
 

Prerequisite(s):

Experience with internet technologies.

  • Being able to navigate/search/browse the internet
  • Being able to download
  • Understanding of the Windows operating system
  • Understanding of the Windows file system
  • Able to Copy, Delete, Rename and Save files
  • Able to download files from URL in a web browser
  • Compress and Uncompress zip files

This introductory course takes a comprehensive survey of the fundamentals of graphic design paired with the relevant software and processes involved for print and web publishing. It is designed for those wishing to pursue a career in online and desktop design or publishing. Students will be introduced to the fundamentals of; type, graphic elements, preparing digital art, working with colour and file preparation for both print and online publishing. Participants are given a comprehensive "jump-start" in working with industry standard desktop publishing and web design programs including; Adobe Photoshop, Adobe Illustrator, Adobe InDesign and Dreamweaver.




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WDC100
Web Page Design & Creation
Availability
 

Prerequisite(s):
  • Understanding of the Windows operating system
  • Understanding of the Windows file system
  • Able to Copy, Delete, Rename and Save files
  • Able to download files from URL in a web browser
  • Compress and Uncompress zip files

Students learn the basic principles and accepted structure of web design, build advanced HTML5 websites using modern techniques and best practices, style websites using CSS3 and validate, debug and fine-tune HTML5. Web usability and accessibility heuristics and responsive design are also covered.




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DGD102
Photoshop
Availability
 

Prerequisite(s):

DGD100

This hands-on course begins with the core features of photo manipulation and continues with advanced functions that focus on measurable improvements in productivity and speed. Topics include using layers to build composite images, adjusting tonality, retouching images, using filters, feathering photos, masking, colour range selection, professional retouching skills, systematic image analysis, filter technology, advanced composite images and colour models.




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DGD104
InDesign
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Prerequisite(s):

DGD100

In this course, students obtain the requisite skills to utilize InDesign - Adobe's powerful page layout application. Using practical hands-on projects they create ads, brochures, newsletters, business cards and long documents for print and PDF distribution, apply advanced typesetting functions, control and edit documents, and manage output.




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DGD106
Illustrator
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Prerequisite(s):

DGD100

Students discuss and practice creating illustrations using strategies for easy execution. Topics covered include: drawing, typography, compound paths, special effects, three-dimensional objects, layers, masks, complex patterns, blends, effects, custom colours, transformations, transparencies and blend modes, perspectives, graphs, gradients, creating brushes and graphic styles.




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DGD108
Dreamweaver & Advanced Web Design
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Prerequisite(s):

WDC100

This course begins by outlining the challenges facing designers when creating websites that function on a variety of devices. Students explore the fundamental differences in user behavior across various devices, explore usage scenarios and how to optimize designs for the mobile web. By utilizing responsive web design patterns, students will obtain a deep understanding of the importance of mobile first and progressive enhancement design techniques and strategies.




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DGD110
Portfolio Prep. & Prepress Fundamentals
Availability
 

Prerequisite(s):

DGD100, WDC100, DGD102, DGD104, DGD106 & DGD108

This capstone course walks participants through each step required to prepare, assemble, highlight and feature samples of their best work and achievements in design and layout. Participants are prepared by using the skills and techniques necessary for printing and publishing a professional portfolio, promotional ephemera and web-based media.




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Program Outcomes

The graduate has reliably demonstrated the ability to:

  1. Apply design concepts and practices to produce visually appealing, impactful designs.
  2. Select appropriate computer technologies to create, refine and edit design elements in producing a final product.
  3. Use design, typographic and software skills to generate high quality printed output.
  4. Apply web creation principles and accepted structures to create functional, professional websites.
  5. Create messages to effectively communicate with intended target audiences.

Graduation/Convocation

When you meet all program requirements and become eligible for a certificate, diploma, or degree, you must inform the Registrar by completing a Graduation Application form and paying the graduation and alumni fee. Certificates, diplomas, and applied degrees are issued twice a year in the Fall (October) and Spring (June).

For further information including deadlines and fees, please visit the  Convocation website or contact the Convocation Office at 416-491-5050 ext. 77461.

Program Contacts

Ariane Favereau Broughton
Program Assistant
Ariane.Favereau-Broughton@senecacollege.ca
416.491.5050 x22663


Donna Noma
Part-time Program Coordinator
Donna.Noma1@senecacollege.ca
416.491.5050 x77281


Sheri Ladoucier
Program Coordinator
Sheri.Ladoucier@senecacollege.ca
416.491.5050 x77306