8 Semesters (4 Years)
Credential Awarded
Honours Bachelor Degree

About the Program

Drawing on Seneca’s strength and reputation in digital media education, this program will equip you with in-demand knowledge and skills for the growing field of user experience (UX). The program will focus on business skills along with the technical and design capabilities needed to create dynamic interactive experiences in video games, mobile apps and other online environments. The curriculum will be complemented with courses that address critical thinking, global awareness and research methods to develop evidence-based, rich interactive design.

The program will also equip you with entrepreneurial skills to explore small-business opportunities and, in the fourth year of the program, you will work on a final capstone project about launching an idea from inception.


Throughout this program you will develop the following skills:

  • UX design
  • digital media production
  • imaging and graphics
  • 3D modelling and animation
  • creative coding
  • scripting techniques
  • business and entrepreneurial skills


Work Experience

Mandatory Degree Work Term

You will be required to fulfil one mandatory work term within a professional environment with a minimum of 420 hours. The work term(s) may be a paid or unpaid position that is completed between two academic semesters. Students must be in good standing and meet all identified requirements prior to participating in the work experience. The successful completion of the work term(s) is required for graduation. Eligibility for participation does not guarantee that a work position will be secured. Additional fees are required for the mandatory degree work term regardless of success in securing a work position.

Your Career

When you graduate from this program, these are the types of career options that you can explore:

  • UI Designer/Artist
  • Visual Effects Artist
  • 3D Character Texture Artist
  • Production Designer
  • Mobile Games Designer
  • 3D Artist
  • Web Interface Technologies
  • Mobile App Developer
  • Interactive Media Business Developer