School of Marketing

Nancy Bodi

Nancy Bodi

Sports, Entertainment & Event Marketing

Nancy Bodi has been a Professor and Program Co-ordinator in Seneca Polytechnic’s School of Marketing since 2008. At Seneca Polytechnic, Ms. Bodi helped develop programs such as the Esports Marketing Management post-graduate certificate. She currently serves on Seneca Polytechnic's Academic Quality Program Review committee. In her role as Program Co-ordinator of the Sports, Entertainment & Event Marketing post-graduate program, Ms. Bodi developed the program curriculum and directs ongoing enhancements.

Prior to Seneca Polytechnic, Nancy held progressive senior marketing positions during her 16-year tenure in the consumer-packaged goods industry where she directed and managed brand portfolios, managed marketing budgets, launched new products and developed extensive integrated marketing communication campaigns. Ms. Bodi also helped found the York Region Arts Council (YRAC), a non-profit charity, serving as Executive Director and General Manager from 2008 to 2015.

Ms. Bodi has extensive event marketing experience including planning and producing annual conferences and wide-scale events. To date, she has successfully secured more than $1,000,000 in government grants for non-profit initiatives that she led over the course of her career.

Ms. Bodi holds an MBA with distinction from the Schulich School of Business at York University and a bachelor of business management from Ryerson University. In 2007, the Township of King named Ms. Bodi as its Citizen of the Year due to her volunteer work in the community.