Seneca News

Challenge Accepted

Sept. 9, 2021

Seneca’s Challenge Accepted recruitment campaign has won bronze in the Education & Training category by Effie Awards Canada.

The new category highlights marketing campaigns created by educational institutions, training programs and career-related organizations across the country. 

This is not the first time the integrated recruitment campaign has been acknowledged. Earlier this year, the campaign won gold, silver and bronze at the 36th Annual Educational Advertising Awards.

The Effie Awards are considered one of the most rigorous and prestigious recognitions in the advertising industry as they assess both creative design and the quantitative results achieved during a marketing campaign. Three rounds of judging from more than 100 judges determined the award recipients.

We are #SenecaProud of this campaign and its many accomplishments.