Starts in January, May, September
The tourism sector is a large economic growth contributor in Ontario, Canada and the world. This two-year diploma program will help you establish a service-driven attitude and develop your business and entrepreneurial skills to create, promote and sell global tourism products and services. You will graduate as a specialist in tourism destination innovation and implementing exciting new tourism services.
You will develop business skills in marketing, sales and customer relations, negotiation, risk management, industry-specific global distribution systems, local and international tourism destinations and geography.
In semester two of the program, you can continue your studies in the Tourism – Services Management, Global Tourism Business concentration or switch to Travel Services. Switching is seamless with a common first semester in both programs.
Graduates of Tourism – Services Management – Global Tourism Business Specialization (GTB) with a cumulative GPA of 3.0 or higher have an advanced entry pathway toward Honours Bachelor of Commerce – Business Management (BBM).
As an aspiring industry professional, you will study and work in a Seneca branded uniform helping you feel job-ready from the start. You must purchase the uniform at an additional cost.
Throughout this program you will develop the following skills:
Strong communicators, extensive soft skills
Solid core knowledge and technical skills
Understand sector needs, including business management, analytics and technology
See the industry as a way of life and value lifelong learning
You will complete 150 hours of unpaid placement in the fourth semester in one of the tourism and travel segments. You will receive assistance from your professor, but it is your responsibility to confirm a placement upon successful completion of all third semester courses before accepting a field placement position.
As a student of this program, you will benefit from Seneca’s affiliation with international educational institutions promoting student and faculty exchange programs, travelling seminars, and other international exchanges.
Seneca is a member of the:
When you graduate from this program, these are the types of employers waiting for you:
Tourism development and marketing organizations
Travel information centres, national parks and campgrounds
Tourism attractions, festivals and event planning
Tour organizations, ground transportation and in-bound tourism
Travel retail, destination tourism and internet travel retail
Resorts, hotels, cruise lines, airlines